Our goal is to be the best in the world at one thing: developing and maintaining a flexible, independent ad buying platform to deliver cross-channel campaigns for the world’s biggest brands.
We’re not interested in being everything to everyone, which allows us to singularly focus our engineers on building the features and products that drive results for our customers.
How independence benefits our customers:
As a guiding principle, we uphold a high Do:Say ratio and know that true transparency forces accountability. We believe there can be truth in advertising. While performance and economic transparency are both critically important, our commitment to being transparent extends into our position as an industry leader.
How transparency benefits our customers:
TubeMogul Academy is the first of its kind in the industry. This 3-day training offers extensive education combined with hands-on platform experience and an opportunity to help shape and refine the future of TubeMogul’s software for brand advertising.
In an industry as fast-paced as ours, ensuring that our clients stay ahead of the curve is important to us. Because the content presented evolves along with our product, annual certification is offered for all active platform users in order to understand the latest trends, challenges and emerging solutions to tackle the obstacles brand marketers face.
How TubeMogul Academy benefits our customers:
Global brands often face centralization issues when managing multiple product lines across regional business units.
Through the TubeMogul platform, brands can plan, execute and measure campaigns in over 70 countries through a single dashboard. TubeMogul offers access to massive localized inventory and our platform is built to reflect local languages, currencies and products adhering to regional specifications.
How our global approach benefits our customers:
Successful campaigns require the ability to lean on your tech partners to understand exactly what’s going on under the hood. Our customer service and account management teams are committed to offering the highest level of consultation and support and we’ve been continuously recognized for our achievements.
How our advertising services benefit our customers:
We do this by refunding advertisers for non-human traffic identified as fraudulent by White Ops, the leading provider of cyber-security services for the detection and prevention of ad fraud. TubeMogul deploys White Ops FraudSensor™ to ensure that you, as an advertiser, will not pay for fraudulent traffic. Under this program, which is the only one of its kind in the industry, advertisers with Master Service Agreements with TubeMogul automatically receive refunds for video ad impressions served on open exchange inventory that White Ops has measured and identified as fraudulent. This protection can be enabled at no additional cost.
As stated by our CEO and Co-Founder Brett Wilson, “Our longstanding investments and track record in blocking ad fraud have already minimized this issue for our clients. The NHT Credit Program now gives our clients total certainty as a matter of policy. Anyone can say that they are blocking suspicious or non-human traffic, but trust is earned in advertising. We hope that others will follow suit.”