Below you will find a detailed set of specs and standards that we recommend you use when creating Twitter Ads for use through the TubeMogul Platform. Twitter Pre-Roll ads are 3rd party ad served via a VAST tag, auto-play muted and show up against premium publisher videos wherever the videos appear in Twitter user’s Home Timeline, Profiles and Search.
Standard Assets Required
|Max Ad Length||Max 10 minutes|
|Max File Size||Less than 1 GB recommended|
|Ad Format||HLS and/or MP4. At least one variant must be an MP4 for mobile web playback|
|Audio Code||AAC LC (Low Complexity), stereo|
- Twitter advertising using TubeMogul is currently in Beta-mode and run as a managed service.
- Turnaround time to set up campaign is 2-3 days
- 3rd Party/TM Served: 3rd Party served via a VAST tag
- 3rd Party Tracking Capability & Pixels: Twitter currently does not allow for 3rd party pixels to be appended.