Trading Desks

The largest agency trading desks in the world use TubeMogul’s platform to manage digital video campaigns across five continents and hundreds of brands. If you represent an agency trading desk, TubeMogul can offer:

• Global scale
• Buy-side focus
• Automated access to public and private inventory

Independent Agencies

While the TubeMogul platform is robust enough to handle the demands of the most sophisticated agency trading desks in the world, it is also designed to serve the needs of independent agencies who want to build their own trading platform for digital video. TubeMogul works with hundreds of independent agencies who replicate the buying efficiency of the major media agencies by adopting our programmatic platform. For these clients, the key benefits include:

• Lower media acquisition costs
• Improved campaign performance
• Higher efficiency in campaign execution

Managed Service for Agency Teams

TubeMogul offers a managed service on top of its buying platform for those agencies who want to partner on individual campaigns. This enables an agency to capture the benefits of a real-time buying platform – the performance, transparency and detailed reporting – while working with us in a similar way to how agencies work with ad networks.

TubeMogul’s direct sales team will respond to Request for Proposals and craft a customized media plan that meets the specific objectives of each campaign. When we are selected, our internal operations team executes the campaign on our platform and a client relationship manager provides the agency with regular campaign updates and suggestions to improve performance.

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