TubeMogul Video Advertising Case Studies

As the leader in programmatic video advertising, TubeMogul has run thousands of campaigns to date, representing nine out of ten brands in the Fortune 500. Here is a closer look at several campaigns from around the world.

Toyota drives brand metrics past rivals

Toyota recently launched its “Ideas for Good” campaign, created by Saatchi & Saatchi in Los Angeles. The campaign is designed to drive viewers to a new microsite where anyone can submit ideas for leveraging Toyota’s technology to make a difference in the world. From there, Toyota selects, f ...

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Jamaica’s Olympic-sized branding

To say Usain Bolt gave spectators an incredible show at the 2012 London Olympics is to understate how tremendous his record-setting performance was. It left some wondering: will this translate into more British tourism to Jamaica? To ensure the answer is yes, DraftFCB, the agency of record for th ...

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Allstate Puts (Brand) Safety First with Web Series

Instead of dealing with the hassles often associated with buying from an ad network and other sources manually, Allstate leverages TubeMogul’s brand-focused demand side platform to reach teens with the pilot episode of “The Lines,” gaining a steady viewership for subsequent episodes...

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Range Rover "Evoques" Actions

Land Rover, the famous manufacturer of luxury sport utility vehicles, recently ran a multi-country video advertising campaign in order to build awareness and drive customer interest in the automaker’s latest line of SUVs: the Range Rover Evoque. Mindshare, the automaker’s agency, comments “Lan ...

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Essure Ensures Both Genders are Listening

Essure recently launched a campaign promoting its nonsurgical permanent birth control solution for women. The campaign was designed to drive viewers to Essure's YouTube channel, where they could view additional videos and learn more about the procedure.

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