Category Archives: Video Viewership

YouTube Promotional Videos: Low Production Value Wins in L’Oreal vs. Sierra Mist

Posted on June 19, 2007 by admin

We’ve been watching the promotional videos on the front page of YouTube recently, and noticed that L’Oreal and Sierra Mist are often arranged side by side, or at least are regularly displayed in the promotional section together. Taking a look … Continue reading →

Posted in New Media/Old Media, Video Advertising, Video Marketing, Video Viewership | Comments

TubeMogul Instructional Video

Posted on June 5, 2007 by admin

By popular demand, we’ve put together a little instructional video for our users who aren’t sure if they’re getting the most out of the TubeMogul tools. We’ll continue to add videos like these (with hopefully higher quality production) as we … Continue reading →

Posted in TubeMogul News, Video Analytics, Video Viewership | Comments

No Good TV F@#$in’ Streaks onto the Scene

Posted on June 4, 2007 by admin

Sex sells, especially on the internet (it’s the dirty secret that drives new technology), and in case anyone needed a reminder, No Good TV is unabashedly using this strategy to blow away traditional television’s online video viewership. No Good TV, … Continue reading →

Posted in New Media/Old Media, Video Analytics, Video Viewership | Comments