Category Archives: Uncategorized

As privacy in digital advertising continues to rise as a concern among both regulators and the public, TubeMogul shares the desire for additional safeguards. In addition to participating in numerous trade associations and voluntary Interactive Advertising Bureau (IAB) guidelines, TubeMogul … Continue reading →

Shortly after posting that TubeMogul was named to Streaming Media’s “100 Companies That Matter in Online Video,” we were notified of several more awards, which we are consolidating into a single, rapid-fire post. Among them: Last night, TubeMogul co-founder John … Continue reading →

The editors of Streaming Media recently released the first annual Streaming Media 100, a list of companies that have the greatest impact on online video. TubeMogul, which unveiled the industry’s first demand-side platform for video early this year, is featured … Continue reading →

Today, Video Insider published an editorial from our CEO, Brett Wilson. In case you missed it: Conventional wisdom assumes that video ad exchanges are comprised primarily of low-end inventory. At OMMA AdNets in July, for instance, Program Director Ross Fadner … Continue reading →

Couchbase recently awarded TubeMogul the Developer’s Award for best use of Membase Server technology. A Membase Server is used in TubeMogul’s real-time bidding system, which handles billions of ad requests per day. Each bid request must be received and responded … Continue reading →

PlayTime, our demand side platform for video advertising, continues to gain momentum after launching in April to make the world of real-time media buying safe and effective for brand advertisers. Today, we announced a partnership with Ikon to be the … Continue reading →

Today, we are proud to introduce a new product aimed at top media companies that want to leverage the upside of real-time bidding without encountering some of the tradeoffs that traditionally keep them away from ad networks and public exchanges. … Continue reading →

In April, we introduced you to the second generation of PlayTime, which combines the branding power of video advertising with the efficiency of real-time media buying. In internal testing, we recently discovered some publishers classifying videos that automatically play in … Continue reading →