Category Archives: Politubing – Online Political Campaign Videos

Who Comments On the Candidates’ Official YouTube Videos? Men, Mostly

Posted on November 3, 2008 by david

As the election enters its final phase, we thought this data might be worth sharing before it enters the ash-heap of history. Compared with YouTube in general, viewers that comment on the candidates’ official videos slant disproportionately male (72% for … Continue reading →

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UPDATED: Is John McCain Throwing In the Towel On YouTube?

Posted on October 27, 2008 by david

John McCain’s campaign appears to be shifting resources away from YouTube. Overall, they are launching 39.8% fewer videos than last month, and the same number as August. Perhaps not unrelated, McCain also hasn’t taken the lead in daily views for … Continue reading →

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Lisa Nova’s Pick For Best Obama Impersonator

Posted on October 14, 2008 by david

I hope that Iman (“Alphacat” on YouTube) makes another one of these after tomorrow’s debate, if only because it’s such a great impersonation. Below are viewership numbers for the original video (blue) and Lisa Nova’s re-post (red)–note Nova’s star-making power:

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John McCain’s Disaffected YouTube Viewers

Posted on October 13, 2008 by david

While he is down in the polls now, it appears that John McCain’s supporters were disillusioned on YouTube much sooner. McCain’s average video rating (i.e. users give this video “4.2 stars out of 5″) has been steadily declining over time, … Continue reading →

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Obama’s Secret: Quantity; McCain Leads In Average Views Per Video

Posted on October 6, 2008 by david

Barack Obama’s dominance in online video views is a cliche by now, but the overall figures mask the fact that John McCain packs more punch per video, especially recently. I pulled this for AdAge, but was sufficiently amazed that I … Continue reading →

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Economic Crisis Tops the Video Charts

Posted on October 6, 2008 by david

The young, savvy core of libertarian-leaning citizen video journalists all but disappeared when Ron Paul dropped out of the primaries, leaving YouTube to be an Obama (and increasingly Palin)-dominated space. But I suspect they’re back, this time to inform us … Continue reading →

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Sarah Palin Pageant Footage Added, Then Removed From YouTube

Posted on September 26, 2008 by david

Do you have a bunch of old VHS tapes of TV recordings from the ’80s that you keep meaning to throw away? Don’t. You never know when they might come in handy: UPDATE: This clip was removed from YouTube due … Continue reading →

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Sarah Palin: Online Video Sensation

Posted on September 6, 2008 by david

Sarah Palin’s celebrity power is rising quickly, especially when measured by online video views. Of the top 100 most-viewed videos across sites this past week, 13 were Palin-related, totaling 4,255,591 views (compare with McCain’s official YouTube channel views for the … Continue reading →

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