Online publishers have free tools like Quantcast available for free to measure site traffic, but no one to date has offered robust and free video analytics to sites — until now. Today, we are changing that, giving away the very same video analytics that are counted on daily by top media companies to any publisher for free.
The suite works in any Flash player, like Adobe OSMF, LongTailVideo’s JW Player or a generic Flash player (HTML 5 and Silverlight due later this summer). Real-time metrics include uniques, views, time-watched, traffic sources, city-level audience geography and more — all easily exported and shared.
This launch is a big deal for the Internet’s video publishers! Now any site that is running video can access the world’s best analytics to understand how their viewers are interacting with each and every video on their site.
