http://www.tubemogul.com/blog Online video trends, data and an attempt at insight Wed, 19 Nov 2008 01:45:18 +0000 http://backend.userland.com/rss092 en Popular video bloggers Rhett & Link (click here for their TubeMogul Marketplace profile) have a funny new weekly series, "Surrogate Sharers," sponsored by Starburst. As the title implies, the videos convey messages too awkward to deliver in person (i.e. "Dude--I'm dating your sister"). Here's my favorite: http://www.tubemogul.com/blog/2008/11/rhett-links-surrogate-sharers/ AT&T is sponsoring an online series titled "Lost In America" (not to be confused with the excellent 1985 Albert Brooks movie of the same name). The show is produced by Tremor Media and features prominent video blogger (and TubeMogul user) iJustine and Karen Nguyen. http://www.tubemogul.com/blog/2008/11/lost-in-america-starring-tubemogul-user-ijustine/ I was cleaning out some (now-stale) presidential race viewership data when I discovered that videos including the terms "John McCain" or "Barack Obama" in the tags/keywords appeared to be disappearing from YouTube at an alarming rate. Were people deleting videos about the candidates now that the election is over? No, it ... http://www.tubemogul.com/blog/2008/11/keyword-stuffing-is-common-on-youtube/ The office is buzzing over our recent acquisition of Illumenix, an in-depth video metrics startup. Illumenix's suite of patent-pending measurement tools, which can be set up in any flash player within minutes, are going to be wrapped up into something we are calling TubeMogul InPlay. If you host your own ... http://www.tubemogul.com/blog/2008/11/illumenix-becomes-tubemogul-inplay-2/ Some final tallies: In terms of views from official campaign videos, last week's "Obama-mercial" pushed him over the top, helping him maintain a lead in daily views for all of October (see graph below). When broken down by individual video, however, McCain leads overall with 74,927 average views per video, compared ... http://www.tubemogul.com/blog/2008/11/presidential-politubing-wrap-up/ As the election enters its final phase, we thought this data might be worth sharing before it enters the ash-heap of history. Compared with YouTube in general, viewers that comment on the candidates' official videos slant disproportionately male (72% for Obama, 78% for McCain, compared with 56% YouTube-wide) and older ... http://www.tubemogul.com/blog/2008/11/who-comments-on-the-candidates-official-youtube-videos-men-mostly/ If you will be in the Los Angeles area on (update: original date cancelled; reschedule date to be announced), you might want to check out the Online Video for Organizational Communications event at the Roy and Edna Disney/CalArts Theater (REDCAT), where our own Mark Rotblat will be speaking. iPressroom promises that ... http://www.tubemogul.com/blog/2008/10/1111-see-us-speak-in-la/ Watch TubeMogul's Mark Rotblat Viral Video SEO Tips for SMX London in How to Videos  |  View More Free Videos Online at Veoh.com http://www.tubemogul.com/blog/2008/10/video-seo-tips-from-our-own-mark-rotblat/