TubeMogul - Analytics for Online Video

Presidential Politubing Wrap-Up

November 3rd, 2008

Some final tallies:

  • In terms of views from official campaign videos, last week’s “Obama-mercial” pushed him over the top, helping him maintain a lead in daily views for all of October (see graph below).
  • When broken down by individual video, however, McCain leads overall with 74,927 average views per video, compared to Obama’s 53,190 views.
  • Among fan videos and user-submitted clips, Obama leads with 1.761 billion views from clips on YouTube referencing him, compared with McCain’s 1.06 billion views.
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    Entry Filed under: Politubing - Online Political Campaign Videos



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