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Back To The Drawing Board

June 20th, 2008

If Jim Cramer can move the needle on individual stocks and Japanese housewives can sway entire sectors, do online video views drive trading volume? We set out to find out what correlation, if any, exists between online video views of major investment video blogs (Wallstrip, TheStreet, others) and the trading volume of individual stocks. The results DO NOT corroborate a strong correlation, let alone causation. The vlogs appear to ride underlying trends, and usually after the fact. All to say that here at TubeMogul, the data speaks–not us. Since many of these vlogs are entertainment-oriented, perhaps this is not surprising. Back to the drawing board!

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3 Comments Add your own

  • 1. howard lindzon  |  June 20th, 2008 at 8:05 pm

    genius idea. i wish wallstrip did, but knew it didnt and thats why I have alwats stayed away from covering low priced stocks on the show

  • 2. howard lindzon  |  June 20th, 2008 at 8:06 pm

    actually we need to do more work here and I ould love to chip in.

    can you repost this monday am on my blog. thanks

  • 3. investment brokerage  |  July 22nd, 2008 at 8:34 pm

    Cool Beans. After reading your blog I now understand “trade currency”. Thank For the great post!

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