Comments on: User Generated Video is Dead? http://www.tubemogul.com/blog/2007/12/user-generated-video-is-dead/ Online video trends, data and an attempt at insight Thu, 11 Mar 2010 01:15:36 -0500 http://wordpress.org/?v=2.8.4 hourly 1 By: TubeMogul Blog » Klieg Lights Shine the Way http://www.tubemogul.com/blog/2007/12/user-generated-video-is-dead/comment-page-1/#comment-11770 TubeMogul Blog » Klieg Lights Shine the Way Fri, 29 Feb 2008 01:09:28 +0000 http://www.tubemogul.com/blog/?p=86#comment-11770 [...] follow the audience and content. We’ve all been writing about it for some time – our post is here. Once again, we’re left to speculate about how much and how [...] [...] follow the audience and content. We’ve all been writing about it for some time – our post is here. Once again, we’re left to speculate about how much and how [...]

]]> By: admin http://www.tubemogul.com/blog/2007/12/user-generated-video-is-dead/comment-page-1/#comment-6718 admin Thu, 06 Dec 2007 19:40:26 +0000 http://www.tubemogul.com/blog/?p=86#comment-6718 That's exactly it - we would call that UGC. Quality has only been a benchmark and delineation is less clear these days because good tools are affordable for most everyone. Basically, if you are a creator of content without any economic licensing agreement or without any previous history of creating professional content, we would define that as UGC. Because without video sharing capabilities of the internet, you would have had a much more difficult time developing a channel for videos. Your point is noted, though - the lines are blurring as more people with a history of creating professional content are putting videos online that could qualify as UGC or professional content. I went to wikipedia to see what UGC says about UGC. "It reflects the expansion of media production through new technologies that are accessible and affordable to the general public." So that seems to point to "general public," however that can be loosely defined. Interestingly, at the bottom of the article is a section that states the following: "The term 'user generated content' has received some criticism. Some commentators assert that the term 'user' implies an illusory or unproductive distinction between different kinds of 'publishers,' with the term 'users' exclusively used to characterize publishers who operate on a much smaller scale than traditional mass-media outlets.[2] Such classification is said to perpetuate a distinction that some argue is diminishing because of the prevalence and affordability of the means of production and publication." That’s exactly it – we would call that UGC. Quality has only been a benchmark and delineation is less clear these days because good tools are affordable for most everyone. Basically, if you are a creator of content without any economic licensing agreement or without any previous history of creating professional content, we would define that as UGC. Because without video sharing capabilities of the internet, you would have had a much more difficult time developing a channel for videos.

Your point is noted, though – the lines are blurring as more people with a history of creating professional content are putting videos online that could qualify as UGC or professional content.

I went to wikipedia to see what UGC says about UGC. “It reflects the expansion of media production through new technologies that are accessible and affordable to the general public.”
So that seems to point to “general public,” however that can be loosely defined.

Interestingly, at the bottom of the article is a section that states the following:

“The term ‘user generated content’ has received some criticism. Some commentators assert that the term ‘user’ implies an illusory or unproductive distinction between different kinds of ‘publishers,’ with the term ‘users’ exclusively used to characterize publishers who operate on a much smaller scale than traditional mass-media outlets.[2] Such classification is said to perpetuate a distinction that some argue is diminishing because of the prevalence and affordability of the means of production and publication.”

]]> By: Anthony http://www.tubemogul.com/blog/2007/12/user-generated-video-is-dead/comment-page-1/#comment-6710 Anthony Thu, 06 Dec 2007 18:19:00 +0000 http://www.tubemogul.com/blog/?p=86#comment-6710 We at the San Francisco Zoo believe there is a very bright future for ugc, and have watched our own production ( <a href="http://youtube.com/sfzoo" rel="nofollow">youtube.com/sfzoo</a> ) evolve and become more and more popular. What do we call the content that is higher quality than ugc, but not quite professional? We at the San Francisco Zoo believe there is a very bright future for ugc, and have watched
our own production ( youtube.com/sfzoo ) evolve and become more and more popular.

What do we call the content that is higher quality than ugc, but not quite professional?

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