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InPlay: Unlock Metrics of Unprecedented Depth For Your Site
InPlay is a Flash-based analytics service that gives you an unprecedented view of
your video performance across the web. Integrating within minutes with any Flash video player
and available for activation on the web's top video sites, InPlay tracks audience statistics and
user interaction in real time. To integrate InPlay into your own site, please click here.
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Viewed Minutes
A great measure of potential video value
is viewed minutes. We track every second
of viewing time and every viewer of your
video assets.
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Viewer Attention
Track and grow the average time your
audience spends viewing your content.
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Per-Stream Quality
Track the quality of your video delivery
from the perspective of the viewer. |
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Syndication Tracking
Track detailed viewing behavior that
occurs outside of your website. |
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Region Tracking
Track your viewed minutes by region.
Measure and improve the value and
target audience of your video assets.
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Player Tracking
Compare multiple video players making
changes and determining what is successful.
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Audience
Track when and where people view
your content.
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Advertising
Compare different advertising styles
and measure their effect on your
viewer’s experience.
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"InPlay helped us solve problems we weren't even aware of, like
video delivery quality issues. The ability to dissect large amounts
of audience engagement and content usage data, and share it with
our content providers, is helping us to significantly improve our site."
Jason Martorana,
Chief Operating Officer, eBaum's World
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