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What is TubeMogul?
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TubeMogul distribution helps in finding niche audience, increasing viewership
At first, New York Artist Series only posted their videos to YouTube. But since switching to TubeMogul's (free) distribution, “our traffic has almost doubled,” reports CEO Joe Dirosa. “YouTube now comprises only 57% of our traffic.” Uploading once to TubeMogul and then deploying to up to 15 video sharing sites “makes it ridiculously easy,” Dirosa beams. And with TubeMogul's tracking across sites, New York Artist Series can get “a lot better idea with viewership statistics” of who their audience is and when and why the watch, Dirosa observes. DEPLOY YOUR VIDEOS, MEASURE YOUR VIEWERSHIP |
New York Artist Series is an online magazine that features content about New York City culture, including sections on fashion, art, film and music. In addition to articles and interviews, they feature video coverage of fashion shows, art showings and concerts. Most recently, they featured runway video coverage of the 2008 Mercedes-Benz Fashion Week.